The festival, which runs from Friday, 26th September to Wednesday, 1st October, marks Jameson’s biggest Lagos showcase yet.
By Emmanuel ‘Waziri’ Okoro
Jameson Distillery on Tour (JDOT) will return to Lagos later this month, promising five days of music, fashion, art, and whiskey experiences at Orange Island, Lekki Phase 1.
The festival, which runs from Friday, 26th September to Wednesday, 1st October, marks Jameson’s biggest Lagos showcase yet. Alongside live performances and cultural exhibitions, attendees will be invited to immerse themselves in the “Distillery Experience”, featuring guided tastings, mixology workshops, and storytelling sessions linking Jameson’s 245-year heritage with Nigeria’s creative scene.
For the first time, JDOT will also debut limited-edition Jameson merchandise, created as keepsakes to commemorate the event.
Event Highlights
- Friday, 26th September – WAF & Street Souk After Dark: Street culture, skating, music and late-night fashion pop-ups.
- Saturday, 27th September – MIA & Vogue Boys: Nostalgic games, fashion showcases, waterpark activities and live performances.
- Sunday, 28th September – Afrovibes: An intimate evening of street sounds, busking and soulful live sets.
- Monday, 29th September – Distillery Doors Shut: A rest day before the finale.
- Tuesday, 30th September – Afro Jam: Art, fashion, and an all-female music line-up in collaboration with Deeds Magazine and 65 Creatives.
- Wednesday, 1st October – Mainland Block Party: An Independence Day celebration with an outdoor concert and headline performances.
Evane Chenuet, Marketing Director at Pernod Ricard Nigeria, said the tour aims to strengthen Jameson’s connection with its community. “Creating unique connections has always been important to Jameson Irish Whiskey. This year’s Jameson Distillery on Tour aims to reinforce our bond with our community by giving guests multiple opportunities to expand their social network and immerse themselves in the world of Jameson,” Chenuet said.
Unlike previous editions, this year’s JDOT is ticketed. Tickets are now available online. Updates will be shared via @jamesonngr on Instagram, with conversations continuing under the hashtags #JDOTLagos, #JamesonNGR, and #MustBeAJameson.
Jameson Distillery on Tour is organised by Pernod Ricard Nigeria, the local arm of Pernod Ricard, one of the world’s leading wine and spirits groups.